Thank you for helping your clients achieve a great milestone!

The Empire for Life Loyalty Program rewards your clients for staying invested with us¹

Thank you for helping your clients achieve a great milestone!

Much has happened in the markets over the past 10 years and through it all, you have counselled your clients to remain invested with Empire Life to help them achieve their financial goals.

We are pleased to inform you that some of your clients own an eligible Empire Life segregated fund contract that as of its 10th anniversary will qualify to receive a credit equal to 5% of the annual management fee for the eligible contract as part of the Empire for Life Loyalty Program². 

How did my clients become eligible?
By simply owning an eligible Empire Life segregated fund contract for 10 consecutive years after the program was launched¹, the contract automatically qualifies.

How is the management fee credit calculated?
The annual management fee credit will be calculated based on the market value of applicable assets on December 31 of, the year of the 10-year anniversary. The credit will be paid out in the form of additional units (of the same fund(s))³.

Invest more and save
Once your clients’ eligible Empire Life segregated contract has qualified, any additional deposits into the contract will be eligible to receive the management fee credit at the end of each year that your clients own the contract⁴. So the more they invest the more they can save!

How will my eligible clients be informed?
We will be communicating the upcoming annual management fee credit to your eligible clients in their June 2022 semi-annual statement. Download the advisor information package and share the news with your clients! The package includes a copy of the statement insert and an advisor flyer to help with any of your immediate questions.

If you have any additional questions about this new benefit, please contact our Customer Service Team at 1 800 561-1268 or speak to your
Empire life Sales Representative. 

¹ Empire Life reserves the right to change the terms, or cease offering, the Empire for Life Loyalty Program at any time without prior notice. The Empire For Life Loyalty program was launched on
January 9, 2012. To qualify for the management fee credit, eligible Empire Life segregated fund contracts must meet the program requirements; see your Information Folder and Contract Provisions for details on the program.

² Contract owners must have owned an eligible Empire Life segregated fund contract continuously for 10 years after the program launched. Eligible contracts include: All Empire Life Elite Investment Program, Elite XL Investment Program, Empire Life Class Segregated Funds, Empire Life Class Plus 2, and Empire Life Class Plus 2.1 contracts. Empire Life Guaranteed Investment Funds (GIF) contracts issued between November 1, 2014 and May 28, 2018 are also eligible for the program.

³ The management fee credit will be equal to 5% of the management fee of the Fund Class Units that are attributed to the client’s contract following the qualification period. The management fee credit will be used to purchase additional Fund Class Units and will be allocated proportionately based on the Market Value of each Fund(s) that the client is invested in on December 31 of each year (or the last valuation date of the year, if earlier).

⁴ Additional deposits available for Empire Life Guaranteed Investment Funds, Empire Life Class Segregated Funds, Empire Life Elite Investment Program, and Elite XL Investment Program.

Segregated Fund contracts are issued by The Empire Life Insurance Company (“Empire Life”). A description of the key features of the individual variable insurance contract is contained in the Information Folder for the product being considered. Any amount that is allocated to a segregated fund is invested at the risk of the contract owner and may increase or decrease in value. Please read the information folder, contract and fund facts before investing. Past performance is no guarantee of future performance. All returns are calculated after taking expenses, management and administration fees into account.