In this strategy-driven session, discover how Critical Illness Insurance can address one of the most overlooked risks in financial planning: the impact of a major health event on income, savings, and business continuity. Dave Pike, Vice President, Eastern Canada at IDC Worldsource Insurance Network Inc., shares how CI can be positioned as a powerful liquidity solution to close protection gaps and drive meaningful value for both clients and your practice. What You’ll Learn: – Identify and address CI planning gaps – Turn abstract risk into data-driven action with CIIC – Rethink RRSPs and group benefits as default solutions – Compare funding strategies for health crises and highlight CI’s advantages – Present CI with empathy and budget-conscious framing | 